Hi, I’m Jennifer.

I’m a long-time minimalist, historian, and mama to two little ones. And I have a simple mission:

I’m here to help you take small + intentional steps towards a more sustainable life.

When given the choice, most of us want to make decisions that are safer for our families and kinder to the planet. We want to give up single-use plastic, ditch the toxic phthalates in children’s toys, and reduce our role in the consumerist cycle that contributes to the destruction of our planet. But sometimes, it’s hard to see past the clutter on our kitchen tables and the commitments in our calendar to imagine a life that’s in alignment with these values. I’m here to make this change easy.

Let’s work through our climate anxiety, together.

I get it. The Earth is on fire, but we’re still buying $2 t-shirts and plastic crap destined for landfill.

It’s easy to feel anxious or even hopeless when faced with a historic number of extreme climate events, an expanding plastic industry, and a growing awareness of everything from forever chemicals in our cookware to nano-plastics in our waterways.

Climate problems seem big because they are. Big problems do, on some level, require big solutions. We need governments and every organization from multi-national corporations to local school systems on board, and I’m not going to pretend like it’s easy. But I’m tired of being told that the only meaningful thing we can do as an individual to literally save the planet is to vote.

The average American generates 4.5 pounds of waste per day (amounting to over 1,600 pounds— the equivalent of a literal bison or manatee or polar bear or pick your other favorite gigantic animal). We waste up to 40% of the food we buy (polluting as much as putting 37 million cars on the road). We throw away, on average, more than 80 pounds of clothing per person per year. These individual actions matter.

This world doesn’t need just a handful of people living zero-waste, vegan, never-gonna-fly-again lifestyles— we need millions of people taking intentional baby steps towards a more sustainable life.

Stopping the fast fashion cycle, eating less meat, deciding to shop just a little more sustainably. Every dollar you spend— or don’t spend— is a vote for the kind of world you want to live in. Let’s make it count.

Want to connect? You’l find my most current writing on Substack.

Here’s just a few of my most popular posts: